The Peak-End Rule — Why You Remember the Best and Worst Moments Hosted by David Peterson from the DMP Education Group

I’m David Peterson from the DMP Education Group, and today we’re unpacking how your memory actually works — not how you think it works, but how it truly decides what’s worth remembering and what’s not.

It’s called the Peak-End Rule, and it explains why some experiences stick in our minds so clearly — while others fade, even if they lasted longer or were objectively better overall.

Let’s get smarter